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Shopify: The E-Commerce Solution For Your Small Business

At Interactive Palette we help our clients achieve the best possible online presence for their business. For those of you who are involved in ecommerce, or who wish to add an online store as an extra channel to sell goods, we hope you consider Shopify as your ecommerce solution. Shopify is an ecommerce platform that helps you excel in selling your products online, making your online presence much more effective.


What is Shopify?

Shopify is a complete ecommerce solution that provides an easy way to set up an online store to sell your goods. It allows you to customize your storefront, organize your products, accept credit card payments, and track and respond to orders.

Everything you need to be mobile commerce ready.

Use this platform to sell just about anything – physical items like clothes or furniture, or even services and digital products like educational courses or software applications. Using this ecommerce platform with Interactive Palette, you don’t have to worry about complex backend and techy details, so that you can focus on what you do best – running your retail business and selling your products online.

Set up your online storefront

Shopify has over 100 free and professional ecommerce website templates created by world-renown designers, fully customizable so that you can get the look and functionality you want. Interactive Palette will help you use this platform and your chosen template, customizing it to suit your business by adding your logo, colors, fonts, and more.

Shopify offers secure hosting, unlimited bandwidth, and a backend admin area where setup and operation are quick and easy.

With Shopify, you can manage your entire inventory, track stock counts, and automatically stop selling products if your inventory runs out.

Have a customer-friendly shopping cart

Once you launch your store, you can safely accept credit card payments with no third party accounts required. Shopify comes with an included SSL certificate, ensuring your customers feel confident that their personal information is protected. Stay in control of your cash flow with the ability to track your balance and payment schedule at any time from the your store dashboard. Stay in the know with email alerts whenever you’re getting paid.

Manage your store with ease

Everything from fulfillment to refunds, Shopify lets you do it all. Shopify connects to fulfillment solutions like Amazon or Rakuten Super Logistics, integrates with apps like Ordoro or Inventory Source for your drop-shipping business, and lets you fulfill one or multiple orders with just one click. Refund some or all of your order with automatic updates to your inventory. You can create customer accounts to encourage repeat shopping and learn about their habits to improve your strategy.

Shopify lines up with your marketing efforts

Shopify supports SEO best practices and offers customizable H1, title, and meta tags so that potential customers can find your store using search engines. Engage with your customers through SEO-friendly product reviews right on your site, email marketing with the MailChimp email marketing app, a full blogging platform and social media integration. Use your dashboard to see analytics of your site, and find product and traffic or referral reports.

Interactive Palette, together with Shopify, ensures that your ecommerce business has a functional and effective online presence armed with the tools and resources you need to operate a thriving business on the internet.